PocketWise
A gamified finance-app concept linking savings goals with an in-app plant.
All work (07)
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Mountain Warehouse
A ski-clothing shopping journey with sizes for each item and one route to checkout.
HerbShare
A community-sharing app concept that connects surplus herbs with neighbours.
Girls’ western print capsule
A western-themed girls’ capsule connecting a horse repeat, supporting motifs and colourway studies.
The ski package
A ski-package promotion with a clear offer hierarchy across portrait and landscape retail formats.
AW24 lookbook
An in-house lookbook redesign using layered photography and feature callouts to highlight the clothing.
Get ready for festivals
A bright seasonal campaign, developed through three visual routes and carried into window and fixture displays.